David's Upcoming Appearances

I have a couple of public presentations coming up that you may be interested in.

First, I’ll be presenting at ASAE’s Annual Meeting in Los Angeles later this month on how to make more revenue online. This session has been selected by ASAE to include in it’s first ever virtual attendee package for this event, so you can attend from anywhere in the world! Session details:

Make Money Online! Unlock the Revenue Potential of Your Organization’s Website

Sunday, August 22, 2010 at 1:30 PM – 2:45 PM

This fast-paced session will identify ways to maximize the revenue potential of your organization’s website. Explore the most common revenue models for association websites, examine case studies of organizations that have achieved dramatic revenue results online, and leave with cutting edge ideas from around the Web that you can adapt. The top and bottom lines of any association, large or small, will benefit from the content in this session.

Next, I’m doing a webinar with Peach New Media featuring all new content about how to embrace entrepreneurism in the pursuit of goals that matter. I’ll cover in depth a lot of the ideas I’ve shared on the Orgpreneur.com blog as well as others provided via e-mail in the Orgpreneur Weekly Tip. Session details:

Be an Orgpreneur: How entrepreneurship is the key to achieving goals that matter.

September 16, 2010 at 12 Noon Eastern

The organizations today that make the biggest differences to their customers, employees and society are those where staff pursue goals that matter with an entrepreneurial mindset. David Gammel calls these people Orgpreneurs and he will show you how to be one in this unique webinar.

David will zero in on topics such as:

  • What entrepreneurship means in the context of organizations and non-profits.
  • Why today’s business and social environment demands an entrepreneurial approach if you hope to be successful.
  • The common traits of an Orgpreneur and how to develop them.
  • How to establish entrepreneurship as a process rather than an exception.
  • Cases and examples of Orgpreneurship in action.
  • How to hire and manage Orgpreneurs on your own team who will deliver exception results.

This session is perfect for senior executives who want to create a more entrepreneurial organization as well as managers and staff who want to dramatically improve the impact they have at work. Register today!

Hope to see you at one or both events!

Two Opportunities to Hear Me Speak in May

I have two public presentations this month that I want to share with you. One is a luncheon keynote and the other a free webinar.

I am the luncheon keynote for the Association Foundation Group’s 8th National Conference on May 20th in Washington DC. My speech is titled “Accelerating Engagement Online and Beyond” which just so happens to be the same as my cover story article for this month’s Associations Now magazine.

I am also presenting a webinar with Real Magnet titled, Communicating for Impact: Simple Techniques for Breakthrough Improvement. This free webinar focuses on how simple planning, testing and measurement of results can lead to dramatic breakthroughs with your electronic communication. I’ll be featuring several real world cases and examples along with my best tips for creating results with e-mail. The webinar is on May 25th at 2 p.m. Eastern.

I hope you’ll join us at one or both of the events!

Upcoming Appearances

I have a couple of public appearances coming up in DC that you may want to check out.

Improving Your Marketing Through Technology
I am presenting at this full day workshop for association marketers. My talk is about mastering online marketing techniques to grow revenue and improve the value you deliver to members.

I am the luncheon keynote for the Association Foundation Group’s 8th National Conference, being held on May 20, 2010. My talk is titled, “Accelerating Donor Engagement Online and Beyond.”

Hope to see you at one or both of these events!

Some Opportunities to Hear Me Speak

I have a few public presentations coming up that might interest you. From soonest to latest, they are:

Creating the Complete Social Media Experience for Your Event
A free webinar in the Avectra Academy series. Noon to 1 p.m. on Nov 16. Register here.

Two sessions at ASAE’s 2010 Technology Conference:
Integrate Your AMS, CMS and Website to Improve the Member Experience on February 11th.
Online and On Mission: Work with Your Board of Directors to Formulate Online Strategy on February 12th.

I am a panelist in the first and the sole presenter in the second.

Online Marketing Mastery: The Digital Secrets to Association Success
Session at the Improving Your Marketing through Technology workshop. March 18th at the Mathematical Association of America’s Conference Center in Washington DC. Registration not open yet but save the date.

If you are interested in having me speak at a conference or in-house event, see my speaking page for details. 2009 is closed and I’m now booking 2010 and beyond.

Speaking on September 14 at the Community Foundation of the Eastern Shore

I am presenting next month at a lunch event for the Community Foundation of the Eastern Shore, right here in Salisbury MD. I will be discussing the top lessons from my new book, which the session is titled after: Online and On Mission: Practical Web Strategy for Breakthrough Results.

David Gammel, an internationally known web strategist, will discuss his new book, Online and On Mission: Practical Web Strategies for Breakthrough Results. David will zero in on: why you must have a driving force for your web strategy; the precise steps in formulating strategy; the seven potential online strategies for any organization; and more. $40 registration fee, lunch provided, first 25 paid registrants receive a copy of David's newly released book of same title.

Here is the registration page. Hope to see you there!

Webinar: Easy Web Site Updates — Small Changes That Provide Big Results

I’m presenting a webinar for the Avectra Academy next Monday titled Easy Web Site Updates: Small Changes That Provide Big Results. Tremendous registration for this one, don’t miss it!

These webinars are free to attend although you do need to register in advance. There will be a lot of good stuff in this session, helping you to make a big impact online with relatively small changes to your site. From the session description:

Many association web sites have tremendous potential value for members and the organization. A few small changes here and there can often unleash this value even if you don’t have a lot of resources to invest.

Join David Gammel, the leading web expert in the association world, to learn about the most common opportunities for unleashing this value and how to make them happen.

David will zero in on topics such as:

* Cranking up the value of your top entry pages
* Creating powerful results with your home page
* The top 3 usability improvements any association site can benefit from
* 5 ways to create new revenue online
* Tips that will work for everyone regardless of budget or staff size

Join us for a dynamic presentation that will give you ideas you can implement immediately.

Creating the Complete Social Media Experience for Your Meetings and Events

I am presenting a webinar with Boston Conferencing/Peach New Media next Tuesday at 12 Noon. The title is Creating the Complete Social Media Experience for Your Meetings and Events: Effective Practices from the Leading Edge of Association Social Media. From the description:

Learn how to plan and implement the complete social media experience for your next event, conference or meeting in this unique webinar. C. David Gammel, CAE, will lead us through the entire process from beginning to end, helping you to identify the specific value you wish to create with social media at your events and how to make it happen. David will share cases and examples from associations and others who have effectively used social media to enhance their meetings and events.

Should be a fun program, hope to see you there!

Marketing Annual Meetings Webinar Q&A

I gave a webinar presentation about marketing annual meetings on Monday as part of Avectra’s Academy. The full archive of the audio and slides is available for free on the Avectra web site: Marketing Strategies and Tips to Drive Annual Meeting Attendance.

I have also recorded another podcast covering some additional questions from the session that I wasn’t able to cover. I also go back over some questions I thought were particularly important.


Finally, here is a link to Kevin Holland’s post the served as one of the cases I covered in the presentation.


They Built It and We Were There: More Qs and As

Here is one more podcast following up on the webinar last week about increasing participation in association social media programs. I merged a few similar questions into one. An archive of the program will be available soon and I’ll update this post with a link when I have it.


Here are a few supporting links:

HashTags.org: for tracking hashtags on twitter.
search.twitter.com: main search page for twitter, showing trending topics. Now also rolled into main Twitter interface.
Association People on Twitter: part of the Association Social Media Wiki.
Association Social Media Wiki: great site for seeing who is up to what with social media in the association world.