I am appearing on a panel discussion next month where I will be sharing my views on how to build community and collaboration with global customers. The entire event looks pretty interesting so I have posted the information below. Use the promo code SPEAKER to get a $100 discount on registration.

The event is BDI’s Global Communications: Connecting Across Borders and Understanding Cultural Differences conference in New York City on May 13. It is being held The Graduate Center of CUNY. Here is the conference description:

It has been reported that a substantial number of U.S. based multinational companies’ primary source of growth and profits are linked to global markets. New generations of consumers are growing at a rapid pace in China, India and many other emerging markets. However, it’s not business as usual when communicating, connecting and branding on world-wide basis. During this full day conference, we will examine case studies from leading multinational companies who will share their lessons learned from a communications and branding perspective. 350 communications and marketing professionals from both the corporate and agency communities are expected to attend the conference.

Let me know if you’ll be there!